Search engines are changing fast. Google now uses artificial intelligence (AI) to understand search intent, analyze content, and rank websites. For businesses, this means SEO is no longer just about keywords it’s about understanding how AI reads and evaluates content.
Whether you run a small business or manage a large website, working with an AI SEO expert in India can help you build more innovative strategies that improve search visibility, content performance, and traffic growth.
Adwen Plus combines SEO expertise with AI SEO Marketing tools to deliver more visitors, higher rankings, and measurable business results.
An AI SEO consultant helps businesses adapt to this shift. They use AI-driven tools and strategies to build SEO campaigns that align with how Google evaluates websites today.
In India, Swapan Kumar, an SEO expert with over 20 years of experience, is one of the early adopters of AI-driven SEO. He combines deep SEO expertise with modern AI tools to deliver data-driven results.
Backed by 20 years of traditional expertise. See my SEO Expert Profile.
How Swapan Kumar Helps Businesses with AI SEO
Swapan Kumar has worked with startups, local businesses, and large brands in India and abroad. Here’s how he applies AI-driven SEO consulting:
1. Data Analysis & Insights – AI can process large amounts of information in seconds. It helps identify patterns, understand what people are searching for, and track competitors, enabling businesses to make more informed decisions about their SEO strategies.
2. Keyword Research & Content Strategy – AI makes keyword research quicker and more accurate. It shows what people are searching for, why they search for it, and suggests related topics to help create a strong content plan.
3. Content Creation & Optimization – AI supports writers by creating outlines, enhancing readability, and ensuring the content clearly answers user questions. This makes the content easier for both readers and search engines to access.
4. Technical SEO – AI can identify website issues, such as slow-loading pages, broken links, or indexing problems, and suggest fixes to keep the site running smoothly.
5. Link Building – AI helps identify high-quality link opportunities by checking reliable websites, competitor backlinks, and related niches, which can enhance a site’s authority.
6. Predictive Analytics – AI can predict upcoming search trends and ranking changes, providing businesses with the opportunity to adjust their SEO strategies early and stay ahead.
What Does an AI SEO Expert Do?
An AI SEO consultant focuses on using AI-powered SEO tools and semantic search techniques to grow traffic and rankings.
- Search Intent Analysis
- Determine whether users are seeking information, comparing services, or are ready to make a purchase.
- Example: “AI SEO consultant cost” = transactional intent, while “what is AI SEO” = informational intent.
- Entity-Based SEO
- Connects topics to related concepts (like AI tools, Google algorithms, content optimization, NLP).
- Helps Google see your site as a trusted authority on a subject.
- AI Keyword Research
- Goes beyond single terms to include synonyms, variations, and related entities.
- Example: Instead of only “AI SEO,” also target “SEO automation,” “AI-driven keyword analysis,” “semantic search consultant,” and “Google AI ranking signals.”
- Content Clustering & Topic Maps
- Build pillar pages and cluster articles so search engines see your site as a hub.
- Example: Pillar = “AI in SEO.” Clusters = “AI tools for SEO,” “machine learning SEO strategies,” “AI vs traditional SEO.”
- Automation & Reporting
- Automates audits, backlink checks, and competitor analysis.
- Provides real-time dashboards instead of static reports.
