No pitches. No obligations. Just clarity

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Search Intelligence Consultant

Helping businesses stay visible in Google and AI answers

Search has changed quietly. AI‑driven answers now decide which brands get seen, referenced, or ignored, often before users ever click a link.

I, Swapan Kumar, am a Search Intelligence Consultant working with businesses navigating AI-driven search changes. With years of experience in SEO and search strategy, I focus on clarity, intent, and visibility across Google and AI answers.

Instead of chasing rankings or tools, I focus on:

  • How AI systems interpret intent and authority
  • Why visibility drops even when “SEO looks fine.”
  • What influences AI Overviews and answer engines

This work is advisory by design, clear direction, prioritization, and confidence in decisions.

Search Intelligence Consultant

How I Work

Search today is shaped by AI systems, changing user behavior, and evolving trust signals. My role is to help businesses make sense of this complexity and act with clarity.

Understand the Search Reality

I start by looking at how your brand currently appears across Google and AI‑driven answers, not just rankings. This includes intent coverage, topic clarity, and where visibility is being lost.

Diagnose the Real Problem

Most visibility issues aren’t caused by poor execution. They come from misaligned intent, unclear authority, or outdated assumptions about how search works today.

I identify what’s actually holding visibility back and what isn’t worth fixing.

 

Define Clear Priorities

Instead of long audits, I outline a short list of actions that matter now. This helps teams focus on what will influence AI understanding and search visibility, without distraction.

Guide, Don’t Execute

My work is advisory by design. I provide direction, context, and decision support so your internal team or partners can execute with confidence.

search engine intelligence

Review and adjust

Search behavior continues to change. I stay involved to review progress, refine priorities, and adapt strategy as AI‑driven search evolves.

Who this is For

This advisory work is designed for organizations that recognize search has changed and want clarity, not shortcuts.

This is Fit If You

  • See declining clicks or leads despite ongoing SEO efforts
  • Rely on organic visibility for growth or lead generation
  • Notice competitors appearing in AI answers while you don’t
  • Have a team or partners executing, but need strategic direction
  • Want to understand why visibility changes, not just react to it

Who this is Not For

This is not the right fit if you are looking for:

  • Guaranteed rankings or quick wins
  • Tool‑driven SEO reports without context
  • Execution‑only services or content production
  • Short‑term tactics without long‑term thinking

Typical Clients

  • Growing businesses and established brands
  • B2B companies and service‑led organizations
  • Teams navigating search changes driven by AI, overviews, and answer engines

Engagement Models

My work is flexible and designed around clarity, not contracts.

Ongoing Advisory

Best for teams navigating continuous changes to search.

  • Monthly strategic review
  • Priority setting for SEO & AI visibility
  • Guidance for internal teams or partners
  • Ongoing adjustments as search evolves

One‑Time Search Intelligence Review

Best for quick diagnosis and direction.

  • Visibility assessment across Google & AI answers
  • Intent and topic clarity review
  • Clear recommendations on what to fix and what to ignore

Fractional Advisory

For businesses that want senior‑level thinking without full‑time commitment.

  • Regular check‑ins with leadership or growth teams
  • Decision support for search, content, and visibility
  • Long‑term guidance without execution overhead

Search visibility is changing faster than most strategies can keep up with.

If you’re trying to understand what’s actually happening and what matters now, a short conversation is often the best place to start.

Start with a clarity conversationDiscuss search visibility challenges

No pitches. No obligations. Just direction.

Frequently Asked Questions

If you have any concerns please read this collection of frequently asked questions before contacting us. If you are still unclear about something feel free to contact.

Is this different from SEO consulting?

Yes. SEO focuses on optimization tactics. Search intelligence focuses on how visibility actually works today across rankings, AI answers, and intent‑driven discovery.

Do you provide execution or content creation?

No. My role is advisory. I guide teams on what to do and why, so execution efforts are aligned with how search systems interpret information.

Is this only for AI, or is it still relevant to Google search?

It’s both. AI-generated answers are now part of Google search results. Visibility today depends on understanding how traditional and AI‑driven systems work together.

Can this work with an existing SEO agency or team?

Yes. Many clients already have teams. I help them focus on the right priorities and avoid wasted effort.

How soon can we expect clarity?

Clarity usually comes quickly. Impact depends on execution speed and on how well current efforts align with search behavior.

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