Frequently Asked Questions
Free AEO Research Tool
What is AI search?
AI search uses tools like ChatGPT, Perplexity, and Google SGE to give direct answers instead of links. Users get one clear answer pulled from multiple sources no clicking through 10 results.
What is Answer Engine Optimization (AEO)?
AEO means optimizing your content so AI search engines pick your brand in their answers. It involves structured content, schema markup, and topical authority so ChatGPT, Perplexity, and Google SGE cite you.
Is SEO dead because of AI?
No. SEO is evolving. AI engines still pull answers from well-ranked, authoritative websites. You now need both SEO for Google rankings and AEO for AI-generated answers. One without the other means lost visibility.
How do I appear in ChatGPT and Perplexity answers?
Write in clear question-answer format, add FAQ schema markup, build topical authority, get mentioned on high-authority sites, and make your site crawlable by AI bots.
What is Google SGE?
Google SGE (Search Generative Experience) shows an AI-generated summary at the top of search results. It can reduce clicks to websites, but brands cited within the SGE answer still get visibility and traffic.
How much does AEO cost in India?
AEO services in India range from ₹25,000 to ₹50,000/month. At Adwen Plus, retainers start at ₹20K/month with a 6-month minimum includes content strategy, schema markup, and AI visibility audits.
Can small businesses benefit from AI search optimization?
Yes. AI search levels the playing field. A well-structured page with proper schema can appear in AI answers even without massive domain authority. Local businesses especially benefit from "near me" type AI queries.
What is the difference between AEO and GEO?
AEO focuses on AI search answers. GEO (Generative Engine Optimization) is broader covering AI chatbots, voice assistants, and AI recommendations too. In practice, both overlap heavily and use similar techniques.
How do I check if my brand appears in AI search?
Ask ChatGPT, Perplexity, and Google SGE questions about your industry. Check if your brand gets mentioned. For systematic tracking, use Adwen Plus's free AI Search Visibility Checker tool.
How long does AEO take to show results?
Schema improvements reflect in weeks. Brand mentions in AI answers take 2-4 months. Consistent citation across AI platforms takes 3-6 months. That's why we recommend a minimum 6-month commitment.
